#personal brand
All blog materials tagged with "personal brand" Cases, analyzes and practical guides from Daniil Pustovalov - Digital Marketing Lead.
Case as a product: how to package the result so that it sells
How to put together a case that brings clients, and not just praises you: structure from problem to figure, what to do with an NDA, what metrics to show. Using my cases COLIZEUM, EZ KATKA and NEMIFIST as an example, I analyze the packaging of the result.
Marketer’s portfolio 2026: what to show to get people to invite you to an offer
How to put together a marketer’s portfolio in 2026 that leads to offers: website, Notion or PDF, what cases and figures to show, what to avoid. Using the example of my portfolio website, I’ll analyze the structure that is practiced during interviews.
Personal brand for B2B: how the founder becomes the main sales channel
Founder-led marketing in practice: how to run a Telegram channel, what to write to convert into leads. Real numbers from personal experience and anti-patterns.