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#local business

All blog materials tagged with "local business" Cases, analyzes and practical guides from Daniil Pustovalov - Digital Marketing Lead.

Marketing a fitness studio and sports club 2026: local traffic and retention
StrategyJune 2, 20269 min

Marketing a fitness studio and sports club 2026: local traffic and retention

How fitness studios can attract clients in 2026 without draining their budget: Yandex Maps, Avito, geotargeting, loyalty programs and retention tools with real metrics and practical examples.

Marketing of services and local businesses in 2026: Ya.Maps, geotarget, reviews
StrategySeptember 15, 202511 min

Marketing of services and local businesses in 2026: Ya.Maps, geotarget, reviews

Local business is the most converting segment if you set up your geotarget correctly. Three cases: barbershop (CPL 920 ₽), dentistry (CPL 420 ₽), car service (CPL 0 ₽ with Ya.Kart). How to work with Ya.Maps, Avito and geotarget in Direct.