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#CPI

All blog materials tagged with "CPI" Cases, analyzes and practical guides from Daniil Pustovalov - Digital Marketing Lead.

PerformanceJune 21, 202610 min

RuStore 2026: ASO and application promotion after Google Play

How to promote a mobile application in RuStore in 2026: ASO for Russian-language search, presets, internal advertising, working with reviews and ratings. CPI benchmarks by niche and how promotion in RuStore differs from Google Play.