#automation
All blog materials tagged with "automation" Cases, analyzes and practical guides from Daniil Pustovalov - Digital Marketing Lead.
Direct Commander: massive operations, which is why it is needed
Commander is needed where the interface can no longer cope: editing hundreds of ads, moving campaigns, mass replacement of links and tags. I’ll look at five operations for which it’s worth mastering, and the rules that will protect you from spoiling your campaigns.
How to build an AI agent for marketing in 2026: step-by-step instructions with architectures
Step-by-step instructions for creating an AI agent for marketing: from choosing a platform (n8n, Make, Custom) to connecting LLM and setting up triggers. 3 ready-made architectures: lead generation with BANT qualification, content plan agent, analytics agent with alerts. Time-to-first-agent: 4-8 hours.
ChatGPT for marketers 2026: 30 tasks that really speed up your work
How to use ChatGPT in the real work of a marketer: copywriting, analysis, briefs, audience segmentation. 30 tasks with prompts from practice, time-saving benchmarks.
Email marketing 2026: drip campaigns, segmentation and triggers
How to build an email funnel with a conversion rate of 9%+: drip series, lead scoring, segmentation by behavior. Real benchmarks open rate, CTR, unsubscribe rate for the Russian market.
CRM marketing 2026: lead scoring, funnel and return of lost customers
How to build CRM marketing from scratch: lead scoring, sales cadence, win-back campaigns. Conversion benchmarks for B2B and e-com, real examples from practice.
Email marketing in Russia 2026: platforms, metrics and automation
Which email service to choose in 2026, how to raise the Open Rate above 25% and not end up in spam under Federal Law 152. I compare Unisender, SendPulse, Mindbox, Dashamail with numbers and real cases.
10 ready-made n8n-scenarios for marketing in 2026: from CPL-alerting to auto-generation of creatives
10 n8n-flow workers that are running on my projects right now: alerting CPL-spike, auto-content from the price list, sentiment-monitoring of comments, CRM-Telegram bridge, and 6 more. With configs and metrics for saving hours.
AI agents in marketing: what I have already automated in n8n
Three live agents in n8n on my projects right now: auto-generation of creatives from the price list, sentiment monitoring of comments, auto-responses in the TG bot via Claude Sonnet 4.6. With configs and savings metrics.