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#ASO

All blog materials tagged with "ASO" Cases, analyzes and practical guides from Daniil Pustovalov - Digital Marketing Lead.

RuStore 2026: ASO and application promotion after Google Play
PerformanceJune 21, 202610 min

RuStore 2026: ASO and application promotion after Google Play

How to promote a mobile application in RuStore in 2026: ASO for Russian-language search, presets, internal advertising, working with reviews and ratings. CPI benchmarks by niche and how promotion in RuStore differs from Google Play.

Mobile app marketing 2026: UA, ASO and retention up to 10K MAU
PerformanceJune 2, 20269 min

Mobile app marketing 2026: UA, ASO and retention up to 10K MAU

How to grow a mobile application from 0 to 10,000 active users in 2026: UA campaigns with ROAS from 150%, ASO in the Russian market, retention mechanics and real CAC benchmarks by niche.