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#Yandex

All blog materials tagged with "Yandex" Cases, analyzes and practical guides from Daniil Pustovalov - Digital Marketing Lead.

Zen indexing in Yandex 2026: when a channel gets into search and what affects it
SMMSeptember 5, 202610 min

Zen indexing in Yandex 2026: when a channel gets into search and what affects it

The Yandex robot indexes Zen's publications itself, no application is needed. I analyze how long it takes for articles to get into search, how to check the fact of indexing by the site: operator, why the Webmaster does not help the channel (this is directly written in the site’s help) and how to separate search traffic from the feed through Metrica.

DataLens for marketers 2026: dashboard without Looker and Power BI
PerformanceJune 19, 20269 min

DataLens for marketers 2026: dashboard without Looker and Power BI

How to build a working dashboard for a marketer in Yandex DataLens for free in 2026: connecting Y.Metrica, Y.Direct and Google Sheets, key charts, sharing with the team. How does DataLens replace Looker Studio and where is its ceiling.