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#WB advertising

All blog materials tagged with "WB advertising" Cases, analyzes and practical guides from Daniil Pustovalov - Digital Marketing Lead.

Advertising on Wildberries and Ozon in 2026: unit economics and rate management
PerformanceMay 5, 202611 min

Advertising on Wildberries and Ozon in 2026: unit economics and rate management

How to launch internal advertising on marketplaces with RRR up to 15%, correctly calculate unit economics and not waste your budget on a card without conversion. Cases from real WB and Ozon offices.