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All blog materials tagged with "product" Cases, analyzes and practical guides from Daniil Pustovalov - Digital Marketing Lead.

Product-Led Growth 2026: freemium, product virality and PLG metrics
StrategyMarch 3, 202611 min

Product-Led Growth 2026: freemium, product virality and PLG metrics

How to build growth through the product itself: freemium, trial, viral mechanics. When PLG works and when it doesn't. Trial→paid conversion benchmarks, NRR and retention for B2B SaaS.