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#ICP

All blog materials tagged with "ICP" Cases, analyzes and practical guides from Daniil Pustovalov - Digital Marketing Lead.

GTM strategy 2026: how to bring a product to market in 90 days without draining your budget
StrategyAugust 4, 202512 min

GTM strategy 2026: how to bring a product to market in 90 days without draining your budget

GTM (Go-To-Market) is not a business plan or a marketing strategy. This is a specific plan for the first 90 days: ICP, first sales channels, pricing, key metrics. Analysis of the framework with an example of a SaaS launch and a checklist for 30/60/90 days.