All tags
Tag · 1 article

#development

All blog materials tagged with "development" Cases, analyzes and practical guides from Daniil Pustovalov - Digital Marketing Lead.

Terms of reference for landing 2026: what to write to the contractor so as not to redo it
StrategySeptember 5, 202610 min

Terms of reference for landing 2026: what to write to the contractor so as not to redo it

Technical specifications for the landing page: nine sections of the structure, requirements for speed and mobile version, analytics goals, acceptance criteria. I analyze how the technical specification differs from the brief and what points are missed most often.