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#crops
All blog materials tagged with "crops" Cases, analyzes and practical guides from Daniil Pustovalov - Digital Marketing Lead.

SMMSeptember 5, 20268 min
TGStat and Telegram channel analytics: what to watch before purchasing advertising
External Telegram analytics shows what is not visible from inside the channel: growth dynamics, the real reach of publications and advertising history. I figure out what numbers to check before purchasing, how to recognize cheating, and how external data differs from the owner’s statistics.

SMMSeptember 5, 20269 min
Media plan for seeding in Telegram 2026: CPM, channel verification and subscriber price
You need to count crops based on the coverage of a post, and not on the number of subscribers - the difference is often twofold. I’m going over the calculation of CPM, the checklist for checking the channel before payment, marking placements and how to reduce the wave so that the second one is cheaper.